About Us: Levrez is a results-driven digital marketing company focused on delivering innovative growth solutions to our clients. Our team is dedicated to creating high-impact marketing campaigns that generate real business results. We are seeking a talented and data-driven Email Marketing Expert to join our dynamic team and take ownership of our clients' email marketing strategies, helping them build stronger customer relationships and drive measurable revenue growth.
Job Description: As an Email Marketing Expert at Levrez, you will be responsible for planning, executing, and optimizing end-to-end email marketing campaigns for our clients across various industries. You will work closely with our content, design, and strategy teams to craft compelling email experiences that engage audiences, nurture leads, and convert prospects into loyal customers. You will play a key role in shaping the email marketing vision and delivering outstanding results for our growing client base.
Responsibilities
- Plan, create, and execute email marketing campaigns aligned with client goals and brand guidelines.
- Build and manage automated email sequences including welcome series, nurture flows, re-engagement, and post-purchase campaigns.
- Segment email lists based on user behavior, demographics, and engagement levels for personalized communication.
- Write compelling email copy with strong subject lines, clear CTAs, and persuasive messaging.
- Design or coordinate visually appealing email templates that are mobile-responsive and on-brand.
- Conduct A/B tests to continuously improve campaign performance and engagement.
- Monitor and report on key email metrics and provide optimization recommendations to clients and internal teams.
- Maintain list hygiene, manage unsubscribes, and ensure compliance with email marketing regulations.
Requirements
- Experience with HTML/CSS for email template design and customization.
- Knowledge of CRM integration and audience segmentation strategies.
- Understanding of GDPR, CAN-SPAM, and other email compliance regulations.
- Ability to analyze campaign metrics (open rate, CTR, conversion rate, unsubscribe rate) and derive actionable insights.
- Experience with lead nurturing workflows and lifecycle email marketing.
- Familiarity with tools like Canva or Figma for basic email design is a plus.
Qualifications
- Strong understanding of email marketing principles, best practices, and campaign lifecycle management.
- Hands-on experience with email marketing platforms such as Mailchimp, Klaviyo, HubSpot, ActiveCampaign, or similar tools.
- Proficiency in building segmented lists, automated drip sequences, and behavioral trigger campaigns.
- Solid knowledge of email deliverability, sender reputation, and inbox placement best practices.
- Familiarity with A/B testing methodologies for subject lines, content, CTAs, and send times.
Benefits
- Competitive salary and performance-based incentives.
- Opportunities for professional growth and upskilling in advanced marketing technologies.
- Collaborative and inclusive work environment.
- Paid time off and holidays.
- Hands-on experience working with diverse clients across global markets.
