About Us: Levrez is a results-driven digital marketing company focused on delivering innovative growth solutions to our clients. Our team is passionate about building scalable marketing engines that generate consistent pipeline and revenue. We are seeking a strategic and data-driven Demand Generation Expert to join our dynamic team and lead the charge in creating awareness, generating qualified leads, and fueling sustainable business growth for our clients.
Job Description: As a Demand Generation Expert at Levrez, you will be responsible for planning and executing multi-channel demand generation programs that attract, engage, and convert high-quality prospects into sales-ready leads. You will work closely with our marketing, sales, and content teams to build integrated campaigns across paid media, email, social, SEO, and more. You will play a critical role in driving measurable pipeline growth and helping our clients achieve their revenue targets through smart, data-backed marketing strategies.
Responsibilities
- Develop and execute multi-channel demand generation strategies to drive awareness, leads, and pipeline for clients.
- Plan, launch, and optimize paid media campaigns across Google, LinkedIn, Meta, and other relevant platforms.
- Build and manage automated lead nurturing workflows to move prospects through the funnel efficiently.
- Collaborate with content and design teams to create high-converting campaign assets including landing pages, whitepapers, webinars, and email sequences.
- Define and track key demand generation metrics such as MQLs, SQLs, CPL, conversion rates, and pipeline contribution.
- Implement account-based marketing (ABM) programs targeting high-value accounts and decision-makers.
- Continuously test, analyze, and optimize campaigns to improve performance and maximize ROI.
- Provide detailed performance reports and strategic recommendations to clients and internal stakeholders.
Requirements
- Experience building and managing end-to-end lead generation campaigns including landing pages, lead magnets, and nurture sequences.
- Knowledge of CRM platforms such as Salesforce, HubSpot, or Zoho for pipeline tracking and reporting.
- Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
- Understanding of SEO, content marketing, and how organic strategies complement paid demand generation efforts.
- Experience with conversion rate optimization (CRO) techniques for landing pages and campaign assets.
- Familiarity with intent data platforms and tools for identifying in-market buyers is a plus.
Qualifications
- Strong understanding of demand generation principles, B2B marketing funnels, and lead lifecycle management.
- Hands-on experience with marketing automation platforms such as HubSpot, Marketo, Pardot, or ActiveCampaign.
- Proficiency in running and optimizing paid campaigns across Google Ads, LinkedIn Ads, Meta Ads, and other paid channels.
- Solid knowledge of inbound and outbound marketing strategies for pipeline generation.
- Familiarity with account-based marketing (ABM) strategies and tools such as Demandbase, 6sense, or Terminus.
Benefits
- Competitive salary and performance-based incentives.
- Opportunities for professional growth and upskilling in advanced demand generation and revenue marketing strategies.
- Collaborative and inclusive work environment.
- Paid time off and holidays.
- Exposure to diverse B2B clients and industries across global markets.
